A local realtor needed cover art for his new podcast, Sound Moves, which covers local real estate, financial and lifestyle advice for the Puget Sound area. We decided to create a simple logo that could be placed on a bright, solid background for the cover art, and could also be used as a stand-alone in other marketing communications. We definitely wanted to visually highlight the region-specific theme, but avoided any reference to real estate, since the content covers a variety of topics.
A minimal aesthetic keeps this design modern and clean, while the rounded typography adds a friendly tone.
The “O” in “sound” is depicted as a lightbulb, with the Space Needle as the filament, to communicate that the podcast provides advice (sound ideas) in the Puget Sound region.
The stacked and staggered title gives a sense of movement.
Simple and eye-catching cover art, in a bright blue-green, is easily visible in podcast apps (including on iphones in dark mode).